Premiere of the Awake NY x Jordan Air Ship PE SP 'University Red' model

Premiere of the Awake NY x Jordan Air Ship PE SP 'University Red' model

As the sneaker world braces itself for the store premiere of the Awake NY x Jordan Air Ship PE SP 'University Red' on March 10, 2024, anticipation is building for what promises to be a groundbreaking release. This collaboration is not merely a sneaker drop; it's a revitalization of an iconic silhouette, the Jordan Air Ship, through the fresh and dynamic lens of Awake NY. As we delve into the details of this highly awaited launch, it's clear that this partnership between Awake NY and Jordan Brand is set to redefine sneaker culture with a blend of history, style, and exclusive design elements.

A Historic Silhouette Reimagined

Originally designed by Bruce Kilgore in 1984, the Jordan Air Ship is historically significant as Michael Jordan’s first NBA basketball footwear. This collaboration reawakens the classic silhouette with a modern twist, introducing a White leather upper that serves as a canvas for vibrant and striking accents. The 'University Red' colorway is particularly eye-catching, with its bold use of color and intricate design details.

Design Details That Stand Out

Each pair of the Awake NY x Jordan Air Ship 'University Red' is meticulously crafted, featuring an embroidered "A" logo on the side of the toe cap and a Metallic Platinum Swoosh. The design is further elevated with the use of Red snakeskin on the ankle collars and the trim of the Swooshes, creating a captivating contrast against the White upper. A vintage-style Yellowed midsole sits atop a Gum rubber outsole, adding a timeless appeal to the modern design. Additionally, the inclusion of a metal Jumpman hangtag and unique packaging underscores the exclusivity and collectible nature of this collaboration.

A Release Wrapped in Anticipation

Scheduled for an initial release on March 9, 2024, through Awake NY, with a wider release to follow on March 13th via Nike.com, the Awake NY x Jordan Air Ship "University Red" is priced at $150 USD. This release is not just a moment for sneaker enthusiasts but a celebration of the fusion between sportswear history and contemporary streetwear style.

More Than Just Sneakers

In addition to the sneaker, the collaboration extends to a range of apparel that resonates with the same ethos of quality and design precision. The collection includes a varsity jacket, flannel, t-shirt, crewneck, basketball shorts, and cap, all designed to complement the sneaker and enhance the overall aesthetic appeal.

Conclusion

The Awake NY x Jordan Air Ship PE SP 'University Red' is more than just a sneaker; it's a statement. It represents a bridge between the past and the present, a fusion of Jordan Brand's rich heritage and Awake NY's innovative vision. As we edge closer to the release date, the excitement is palpable, with sneakerheads and fashion enthusiasts eagerly awaiting the chance to own a piece of this historic collaboration. Be ready to step into a new era of style and performance, where every detail tells a story of excellence and innovation.